05.05.09 - PeopleNet Partners with Iteris to Offer Safety Direct Real-time Driver Performance Reporting System
Creates a unique opportunity to initiate contact with problem drivers prior to an accident
NASHVILLE, May 5, 2009 - PeopleNet, a provider of innovative Internet-based and integrated onboard computing and mobile communications systems for effective fleet management, and Iteris, Inc. (NYSE Amex: ITI), a provider of advanced technologies that improve the safety of surface transportation systems, today announced a new partnership. The joint announcement was made at the National Private Truck Council's 2009 Annual Education Management Conference & Exhibition being held at the Nashville Convention Center and Renaissance Nashville Hotel being held in Nashville, Tenn., May 3-5.
Safety Direct™ analyzes driver performance data captured by Iteris' AutoVue® Lane Departure Warning (LDW) system. This driver performance information can now be delivered directly to fleet operators through integration with PeopleNet's onboard and mobile communications systems and Iteris' Safety Direct data server.
"I am excited to be partnering with PeopleNet," states Abbas Mohaddes, Iteris' president and chief executive officer of Iteris. "This integrated solution enables driver performance information, such as excessive curve speed or lane changes without using a turn signal, to be collected by Safety Direct, transmitted through PeopleNet's onboard computer to Safety Direct's web portal, and accessed by fleet operators. In addition, these events can be combined with PeopleNet's driver log information to provide fleet and safety managers with tools to identify driver-specific behavior and patterns."
PeopleNet COO Brian McLaughlin said, "Fleets are under regulatory pressure to meet legislated safety standards. Private fleets are sensitive to safety performance's impact on their companies' public image. Feedback on both Safety Direct and Lane Departure Warning systems is extremely positive. Safety Direct gives fleet safety managers the tools to identify both poor and outstanding drivers."
Research conducted by the American Association of State Highway and Transportation Officials (AASHTO) revealed that 58 percent of total automotive-based fatalities were related to lane departures in 2006. The organization estimates that a lane departure occurs every 21 minutes in the United States. Iteris' Safety Direct and AutoVue Lane Departure Warning systems are part of a comprehensive suite of active safety driver assistance features that help to reduce the number of motor vehicle crashes and the severity of crash-related injuries.
About PeopleNet
PeopleNet is exclusively focused on providing innovative Internet-based and integrated onboard computing and mobile communications systems to improve North America's trucking industry's fleet management. Its products are used by more than 1,500 truckload, LTL, private, and service fleets in the United States and Canada, including several Fortune 500 companies. Reputed for its customer-driven technological innovation, unparalleled flexibility, and proactive customer care, PeopleNet was the first major technology provider to offer Internet-based communications to the transportation industry 15 years ago. Since then, the company annually reinvests 100 percent of its profits into the business for aggressively developing new products that continue to improve fleet management.
For more information, please contact Meghan AuBuchon at (763) 279-7636 or maubuchon@peoplenetonline.com.
About Iteris, Inc.
Iteris, Inc. is a leader in the traffic management market focused on the development and application of advanced technologies that reduce traffic congestion, minimize the environmental impact of traffic congestion, and improve the safety of surface transportation systems. Combining outdoor image processing, traffic engineering, and information technology, Iteris offers a broad range of Intelligent Transportation Systems and driver safety solutions to customers worldwide. Iteris is headquartered in Santa Ana, California with offices throughout North America, Europe, and Asia. Investors are encouraged to contact us at 888-329-4483, or at www.iteris.com.
For more information about the partnership or PeopleNet products, call (888) 346-3486, or visit www.peoplenetonline.com.
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